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Following the Double 11 Festival and the Home Decoration Festival, Deer Marble Tiles won the first place in the sales volume of Tmall 618 ceramic tile industry

Author: Date: 2023-08-18

  Recently, the highly anticipated 618 National Carnival has come to an end, and Tmall 618 has successfully concluded with comprehensive positive growth in three indicators: user, merchant size, and transaction volume. In the category of ceramic tiles, Deer Marble Tiles won the first place in the ceramic tile industry in terms of sales volume by virtue of the world leading Super Anti-Scratch and excellent ceramic tile quality. This is the second time that after Tmall 618 won the sales championship in 2022, Deer Marble Tiles again won the sales championship in 618 ceramic tile industry. It is also the second time that Deer Marble Tiles won the first place in industry sales after the Double 11, Double 12 in 2022 and 315 Home Decoration Festival in 2023.

  From the "China Ceramic Tile Growth King", which leads the sales of offline stores nationwide, to the first place in the industry sales of online stores for many times, Deer Marble Tiles has become a veritable double champion with both online and offline leads.

 

  Focusing on the repeated charge of "Super Anti-Scratch", achieving market victory as a hardcore weapon.

  The double champion of ceramic tiles is derived from the repeated attacks of Deer Marble Tiles on Super Anti-Scratch, and the creation of high-quality Super Anti-Scratch has won the recognition of the consumer market.。

  Since 2019, Deer Marble Tiles has focused on the pain points of common ceramic tiles in the market, such as non abrasion resistance and easy scratching, and created the national patent technology of "Super Anti-Scratch diamond glaze". Deer Marble Tiles has taken the lead in introducing ultra abrasion resistant marble tiles in the ceramic tile market, opening a new era of ultra abrasion resistant ceramic tiles with both practical and aesthetic values. In the following years,Deer Marble Tiles focused on "Super Anti-Scratch" and repeatedly made a charge, continuously increased investment in technology research and development, successively released the second generation of micro carving Super Anti-Scratch diamond glaze technology, the third generation of soft skin Super Anti-Scratch diamond glaze technology, constantly updated the new height of ceramic tile Super Anti-Scratch, achieved a Super Anti-Scratch degree of more than four levels, three times higher than ordinary ceramic tiles, and reached the international leading level through the identification of national scientific and technological achievements.

  According to the industry data, as the inventor of Super Anti-Scratch, Deer Marble Tiles has mastered more than 70% of the national invention patents of Super Anti-Scratch, and is the first ceramic tile brand in the world in terms of Super Anti-Scratch and the number of Super Anti-Scratch invention patents.

  Certified by Euromonitor International and Frost&Sullivan, two international authoritative research institutions, Deer Marble Tiles's performance has increased 10 times in the past three years, becoming the professional marble tile brand with the largest sales volume in China. In particular, in 2022, the sales of the whole tile industry will decline by 40%, and Deer Marble Tiles will become the only brand among the top ten brands with a growth rate of more than 40%, becoming a veritable growth king of Chinese tiles.

  The Super Anti-Scratch that leads the world has continuously increased the value of Deer Marble Tiles ceramic tiles, becoming a hard nuclear weapon for Deer Marble Tiles to win the ceramic tile market and win the industry sales champion repeatedly.

 

  A comprehensive and systematic assistance strategy helps dealers achieve high-quality revenue.

  While mastering the magic weapon of "Super Anti-Scratch" at the technical end, Deer Marble Tiles has been working hard at the channel end to help dealers across the country achieve high-quality revenue with a systematic and comprehensive strategy, which is another key to its ability to stand out in the fierce market competition.

  Deer Marble Tiles Ceramic University has established a terminal support team of more than 200 people. With the rich practical experience of taking root in the first-line market all the year round, it has explored a set of systematic and comprehensive dealer support strategies, provided efficient methodologies in store drainage, settlement and team building, and enabled dealers to quickly open up the local ceramic tile market. From its opening to its continuous revenue, each Dajiaolumen store has professional tutors from the support group to accompany the store. They teach the dealers hand in hand from store opening, event holding to market development. Guided by the actual high-quality revenue, they help the dealers to earn big money easily.

  In 2022, Deer Marble Tiles helped dealers hold more than 2600 activities, helping dealers improve their performance by 86.3%; Over the past 10 years, we have helped 100 dealers stand out, with 100 stores breaking through tens of millions in revenue, becoming the "king of local tiles". With the dual support of highly competitive ceramic tile products and detailed and reliable support policies, Deer Marble Tiles has also witnessed an astonishing growth in channel development, with a sharp increase of 1800 dealers and 2500 stores in three years. At present, the number of exclusive stores nationwide has exceeded 3000.

  With the continuous expansion of the brand context, Deer Marble Tiles stores continue to go deep into terminals around the country. More than 3000 stores have formed a powerful matrix, continuously penetrating the value of "Super Anti-Scratch" ceramic tiles into the national ceramic tile market, driving the sales of Deer Marble Tiles ceramic tiles to soar all the way up to now, which has become an unshakable sales leader in the ceramic tile industry.

  Relying on the support of Super Anti-Scratch, Deer Marble Tiles has achieved industry-leading results in ceramic tile sales and brand growth. With the repeated challenges at the technical end and the channel end, the Deer Marble Tiles "Super Anti-Scratch" is continuously expanding its influence, leading the new growth pole of the industry, and will certainly lead China's ceramic tiles into the era of Super Anti-Scratch.